A while back I wrote a section on the status of META tags and I was not surprised to learn the greedy history behind it’s use and how today it is out of the picture when it comes to rankings.
What was more infuriating was the vast number of websites still claiming that the key to rankings is the keyword META tag. Just below these statements there are usually a few ads conveniently placed to promote their so called “SEO Services”, which remain hidden partly because they don’t know what is going on themselves. A month of research on SEO for the sake of learning what others are saying or doing about it, enlightened me to the sad reality that most of these services are quick profit making schemes that care nothing for long-term success of their clients.
So here is a video from Google themselves explaining quite shortly the use of keywords. Let’s just hope the showcases of lectures and information coming from Google is true.